In the waters of the Jordan River, something extraordinary happened. 

Jesus was baptized. As He prayed, heaven opened, the Holy Spirit descended upon Him, and the Father declared,

“You are My beloved Son; in You I am well pleased” (Luke 3:21–22, NKJV). 

It was more than a baptism. It marked the beginning of Jesus’ public ministry and the fulfillment of a prophecy God’s people had been waiting centuries to see. 

Nearly 2,000 years later, Seventh-day Adventists around the world are looking toward 2027 as an opportunity to remember that moment, lift up Jesus and recommit ourselves to the mission He began. 

Why 2027? 

For Adventists, A.D. 27 is a familiar and significant date. 

Daniel 9:24–27 points forward to the coming of the Messiah. Beginning with the decree to restore and rebuild Jerusalem in 457 B.C., the 69 prophetic weeks—or 483 prophetic years—bring us to A.D. 27. 

Luke places the ministry of John the Baptist during the reign of Tiberius Caesar (Luke 3:1–3) and later records Jesus coming to John to be baptized and the Holy Spirit descending upon Him. 

For Seventh-day Adventists, Daniel’s prophecy gives this moment added significance. Messiah means “Anointed One.” At His baptism, Jesus was anointed by the Holy Spirit and began His public ministry. 

Soon afterward, Jesus announced what that ministry would look like: “The Spirit of the Lord is upon Me, because He has anointed Me to preach the gospel to the poor.… to set at liberty those who are oppressed” (Luke 4:18, NKJV). 

A.D. 27 to 2027 represents approximately 2,000 years. But 2027 isn’t simply an anniversary to commemorate. His mission remains our mission. 

One Mission, One Focus 

You may already be hearing another name connected with 2027: OneVoice27. 

OneVoice27 is the worldwide church’s rallying call for Seventh-day Adventists to unite in sharing Jesus as we approach this 2,000-year milestone. It envisions members, congregations, institutions and media ministries using every available platform to lift up Christ and connect people with local churches. 

All Things New is the outward-facing expression of that larger movement—the invitation we can share with our friends, neighbors and communities. In North America, it provides a simple pathway: Pray Like Jesus. Serve Like Jesus. Share Jesus. Follow Jesus. 

Whatever name you encounter, the most important part isn’t the campaign name. It’s Jesus. 

Spend Time With Jesus 

Ellen White wrote,

“It would be well for us to spend a thoughtful hour each day in contemplation of the life of Christ” (The Desire of Ages, p. 83). 

Imagine what could happen if Adventists across Mid-America intentionally did exactly that. 

All Things New encourages members to spend time in Scripture and prayer and to read or listen to the four Gospels and The Desire of Ages. The goal is more than completing a reading plan. As we spend time with Jesus, we allow His life to shape ours. 

Then prayer moves us toward people. 

To Serve Like Jesus means noticing needs around us and responding with Christ’s compassion—helping a neighbor, volunteering or simply being available when God places someone in our path. 

Then we Share Jesus through Bible studies, personal testimonies, evangelistic meetings, conversations and the digital tools already in our hands. OneVoice27 recognizes the opportunity media provides to bring the hope of Jesus to the world. 

Ultimately, we invite people to Follow Jesus through baptism and a lifelong journey of discipleship, service and spiritual growth. 

Nearly 2,000 years ago, Jesus came out of the waters of baptism filled with the Holy Spirit and began a ministry that changed the world. 

The world has changed. The ways we communicate have changed. 

But Jesus hasn’t changed. And neither has His mission. 

As we move toward 2027, the invitation is simple: Spend time with Jesus. Pray like Jesus. Serve like Jesus. Share Jesus. And invite someone else to follow Him. 

Learn more about All Things New and discover ways you and your church can participate at allthingsnew2027.com. The initiative begins in united in prayer September 5th, 2026.